Connect with Victoria:
The Victoria wine region is located in the Australian southeast state of Victoria. Home to more than 20 wine appellations, the region hosts a multitude of different climates and terroirs. Ranging from temperate to cool climates, flat fields to mountainous terrain, Victoria possesses a full array of diversity in winegrowing conditions.
Region
25,000+ hectares of growing area
21 appellations
People
800 wineries
3,000 vineyards
600 cellar doors
Production
23 million cases produced (2013)
10% of Australia’s wine exports (2013)
78,000 tonnes of wine exported (2013)
Impact
11,700+ jobs created
$3.5 billion AUD total economic impact to Australia
1.5 million visitors annually
$1.04 billion AUD generated through tourism
Primary Grape Varietals
Cabernet Sauvignon
Shiraz
Chardonnay
Marsanne
Riesling
Pinot Gris
Viognier
Pinot Noir
Unique Fact
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Wine has been produced in Victoria since the 19th century. At its high point in the 1890s, the region produced more than half of all wine produced in Australia. However, the phylloxera epidemic soon followed and took a hard toll on the Victoria wine industry, which did not fully recover until the 1950s. Today, winemaking is spread out across the state and features premier wine regions such as Heathcote, Rutherglen and the Yarra Valley.